Today we’re so excited to share the news that we’re teaming up with yet another NFL franchise! We want to become the standard for state-of-the-art buildings and having our technology at another innovative professional sports venue is a big step in that direction.
The VenueNext platform will power the tech savvy U.S. Bank Stadium, the new home of the Minnesota Vikings. Even before the doors of the new stadium open, the Vikings and VenueNext will be updating their mobile app for the 2016 NFL Draft this month. Fans attending the Vikings Draft Party near the downtown Minneapolis stadium on April 28 can enter using digital tickets on the Vikings app.
Beyond that, throughout the upcoming football season, Vikings fans at the stadium will use the Vikings app to bring a new level of convenience and control to their experience, including digital ticketing, wayfinding, food, beverage and merchandise ordering, loyalty rewards, push notifications and video content. The team will also leverage data generated by those services to improve offerings to fans.
This is the third professional football team using our technology, as the San Francisco 49ers and Dallas Cowboys are already enthusiastic customers. Levi’s® Stadium has seen great results, including record breaking usage during the big game in February 2016.