The Amway Center secured about a half a million dollars in-app sponsorship placement with FanDuel and Sun Pass, and over $1M increase in ticket sales with our platform in place.
More than 80% of season ticket holders have accessed and used the app to manage tickets, enter the arena, order food/beverage/merchandise and/or purchase a seat upgrade/experience through the Magic Marketplace.
Mobile Entry Jump
Mobile entry rates have increased more than 200% over last season.
Magic Money Usage
75% of purchases through the app have used Magic Money, the loyalty points gained in exchange for upgrades and food and beverages and a catalog of different experiences and items in this Magic Marketplace.
Fast Break Sales
Fast Break Pass sales are up 233% from last season, in part, because the app has given the Magic the ability to expand to six different Fast Break Pass products that span the entire course of a season, providing a unique product for an untapped market.
Average unique monthly users this season is up almost 96% compared to last season